Home' In The City : In The City - Issue 4 Contents 26
In the City Summer
Monday November 29, 2010
Easy for Beyonce to go on about single ladies – she hardly has to
worry about ticking the single-status box. LOUISE IRWIN took a shot
at love and discovered that for single ladies and gents in the city there
is no shortage of ways to walk right in to the path of cupid’s arrow.
ith careers skyrocketing and work
hours increasing, as a single in this
city of ours it is not unusual to end
up on your lonesome at the end of
a working week.
This sizeable cohort of independent,
empowered, single women and bachelors might
feel pressure from their partnered peers, but is
going solo less desirable?
It’s pretty much a buyers market out there –
from chic speed dating evenings to exclusive
dating agencies – so get out there and get your
For most, the thought of standing in a room full
of singles awkwardly awaiting six minutes of small
talk would be enough to make you run for the hills.
But for 28-year-old IT public servant, Michael, the
experience comes as a relief.
“I’m shy and it’s hard to
approach single girls in a pub, as
it’s pretty much impossible to tell
if a girl is single or not. With speed
dating, you meet 12 girls on the
night – not bad odds.”
Fast Impressions hold regular
speed dating nights at Kremlin
Bar and Uni Pub throughout the
week, and as Michael explained;
the nights offer singles an
opportunity to have six minutes
with each person and then at the end of the
evening, decide on whether they’d like to see them
again. Simple enough, especially if you compare
it to a blind date gone wrong – think two hours of
awkward conversation versus six minutes of small
talk and most of us know what we’d take.
“I don’t think I could ever walk up to someone
in a pub and just get a number from them, I like
to know the person a little bit first, which is where
speed dating is great,” Michael said.
“I have been asked some really strange things
in those few minutes though. For example, ‘If you
could be any cheese in the world, what would you
be?’ Sometimes eight minutes it not enough time
and sometimes it goes really slow.”
Now to the other extreme – an elite matchmaking
service for busy professionals. The concept of
Blue Label Life came to founder, Samantha Jayne
after hearing many of her time-poor, successful
single clients express similar frustration – where
was that someone who would enhance their
otherwise fulfilled lives?
Having already played cupid for dozens of
friends and several clients whose dating had
blossomed into long-term relationships and
marriages, Samantha knew she had a natural gift
“Our expert matchmakers ensure you are
connected only with other singles who are after the
ultimate relationship. Your personal matchmaker
is like a well-connected friend who knows a large
number of captivating, available singles that want
to meet in person,” she said.
Clients meet with matchmakers and go through
a five-step process – the initial consultation,
compatibility testing, looking and feeling the part,
taking the plunge and if all things
prevail, falling madly in love.
“Our compatibility testing
is based on issues relating to
attitudes, values and behaviours
breakdown over the long term,”
“In particular, the six main
factors include family, money,
sex, household chores, work and
With such a grand list of what makes a couple
tick, it does get one thinking – are people just too
damn picky these days?
“It’s safe to say that, by nature, women are
pickier than men,” Samantha agreed. “It’s a
personality trait that has many advantages in the
corporate world, but when it comes to matters of
the heart, it certainly lets us down.”
So does this cupid in-the-making believe in
‘the one’? “I do, but it’s not necessarily written in
stone. It’s my belief that fate leads you to the door,
but it’s your job to open it.”
Of course there are more ways to find love in
the city, including the old wing-man/woman tactic,
the friend of a friend and even the risky blind date.
So ladies, strap on the heels, blokes, slap
on some man-scent and get out there – take a
Single in the
“I don’t think I
could ever walk
up to someone
in a pub and just
get a number
Expert matchmaker Samantha Jayne
of Blue Label Life.
Sexy single Kate Prowse sips a
Manhattan martini at Hippo Bar.
Kate wears Soho Dezigns Leila Gabrielle Dress
in Ruby $419, Tilly Rose Miss Hermese Shoes $205,
Mezi link bracelet $419.
Styled by Miled Achi
Hair by Katrina Sims, Cataldo’s Salon
Photography by Rohan Thomson
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